Coaching by Cusi- A NEW Real Estate Agent Roadmap
Chris Cusimano is the Team Lead of the Homes by Cusi team in SE Florida and has been in the industry for over 23 years. He brings his colleagues and amazing Real Estate Friends to the podcast to offer their insights. Together, Jennifer Konikoff, Alex Mendel, and Chris share their best tips, tricks, and advice on how to succeed in a saturated field when so many fail. He also is the owner of the Coaching by Cusi Training which is a on demand video training for Realtors (and basically any other business) that you can get for less than a combo meal. Tune in and connect anytime. They're Friendly!
Coaching by Cusi- A NEW Real Estate Agent Roadmap
Ep 29 - From Showings to Signings: How to Elevate the Buyer Experience in Real Estate
🎙 Episode Summary
In this episode of the Real Estate Roadmap Podcast, Yeiry (JD) Sanchez, Chris Cusimano & Jair Reategui dive into the buyer side of the transaction, sharing actionable strategies for agents who want to improve the buyer experience, retain their clients, and increase conversions.
From navigating gated communities like a pro to setting clear expectations and preparing for every showing, the hosts lay out what it takes to provide white-glove service in today’s market. They also explore negotiation strategies, communication best practices, and how technology and tools like AI can give agents an edge.
Whether you’re new to buyer consultations or looking to tighten up your process, this episode is packed with pro-level insights that will help you stand out and build stronger relationships with clients.
Key Takeaways
- Buyer retention is crucial—agents must build trust early to prevent client churn.
- Navigating gated communities requires advance planning and knowledge of entry procedures.
- Pre-driving routes and knowing the layout enhances buyer confidence and presentation quality.
- Offering digital and print materials during showings improves buyer perception and preparedness.
- Common buyer questions should be anticipated and answered proactively.
- Setting clear expectations early prevents frustration and confusion later.
- Strong communication with listing agents makes the showing process smoother.
- In negotiations, don’t be afraid to ask for more than the minimum compensation.
- Real estate is emotional—great agents understand and guide client feelings, not just facts.
- Tech tools and AI can boost your efficiency and elevate the consultation process.
Chapters
00:00 Introduction and Team Dynamics
01:40 Buyer Strategies and Retention
05:02 Navigating Gated Communities
08:01 Preparation and Presentation for Buyers
12:01 Information Gathering and Client Communication
14:58 Managing Showings and Client Expectations
19:54 Enhancing the Buyer Experience
23:48 Final Thoughts and Best Practices
27:05 Leveraging AI for Real Estate Insights
28:26 Understanding Buyer Preferences
29:08 Diving Deeper into Buyer Needs
31:45 Tools for Buyer Representation
34:36 Navigating Exclusive Representation Agreements
36:51 Negotiation Strategies in Real Estate
39:24 Handling Difficult Seller Interactions
40:52 The Importance of Professionalism in Showings
42:03 Best Practices for Buyer Consultations
45:27 Utilizing Technology for Efficiency
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